What kind of significance does the international market knowledge have on the development of future boating products and services? How does the concept generation method work to identify opportunities for products and services?
What kind of boat related products and services support the increase in boating? What are the technological trends that create product and service opportunities in the field of boating?
These questions were answered in the Open Wave - Open Innovation for future boat industry project, launched in 2010. Open wave project was to explore open innovation methods to identify future product and service opportunities for boating. This mode of action supports the user-friendliness and the use of design in product development in companies.Muova coordinated the Open wave project and the research partner was VTT. Also companies from the boating business were involved, as well as Federation Finnboat.